How
to Handle Multiple Offers
After
listing a property for sale, you receive an offer from a prospective buyer.
Then, before you’re able to present the offer to your seller-client, a second
and third offer arrive with all of the buyers and their agents impatiently
waiting for answers.
While handling
multiple offers requires more diplomacy than handling a single offer, from a
business standpoint there is really little room for complaint here. You have an
attractive listing, which has a good chance of selling quickly, and your
marketing efforts are paying off, which should please the seller.
However,
there is plenty of room for problems if you don’t handle the intense demand for
your listing with diligence and fairness to all – your seller-client and the
prospective purchasers.
Here are
some guidelines to hang on your wall and refer to when multiple offers come
your way:
– Effective July 1, a new
Commission rule prohibits shopping offers unless permitted by the offering
party, typically, the buyer. All buyers must be treated fairly, honestly and
equally. Disclosing terms of an offer to other buyers gives those receiving the
information an unfair advantage over the buyer whose competing offer is
disclosed. Thus, it is not in the interest of most buyers to allow disclosure
of their offers.
– Abiding by those three words will serve you
well and help keep you in compliance with Real Estate Commission rules. You
must present each offer immediately or as soon as you are able. Every offer
must be presented to the seller within five days of execution. Presenting an
offer means delivering the offer or transmitting a copy of it to the seller.
Simply speaking with the seller by telephone about an offer is not sufficient
to satisfy the delivery requirement in the Commission’s rules.
– There is no contract until all parties
agree to its written terms, sign their names to express that agreement
and communicate acceptance to the offering party. Until then, you have nothing
more than a stack of offers – not a stack of contracts - any one of which could
appeal to your seller-client. Do not advise a buyer or buyer agent that the
seller has accepted the buyer’s offer until the seller has signed the offer. A
seller who orally expresses a willingness to accept an offer has not yet accepted
the offer and has no legal obligation to do so. Thus, no contract has been
formed. Do not change the MLS status of a property to “under contract” until a
contract has been formed as this would be a misrepresentation of a material
fact and a disservice to your seller-client.
– Some clients are
more knowledgeable about real estate matters than others. Make the appropriate
assessment with your client of all offers, explaining, if need be, the
differences in the various terms and conditions, how they would affect the sale
of the property and the steps necessary to form a contract.
– Inform all buyers or buyer agents that you
have received multiple offers. If your seller client does not find any offer
acceptable, communicate equally with all prospective purchasers either through
their agents or directly depending upon your relationship. Advise all who have
made an offer that they may submit their best offer, if they choose to do so,
or stand by their original offer. With the seller’s permission, you may outline
any terms the seller would consider.
– The timing of receipt by you of an Offer to
Purchase is not a consideration in assigning any priority to one offer over
another. Until an offer is accepted by your seller-client, all offers must be
treated equally and presented. When one is accepted, your client may be willing
to negotiate another as a “backup”. Of course, this would require agreement by
the second buyer and would require special language indicating that the backup
contract has no legal standing unless and until the primary contract is
terminated, such as the language contained in the NC REALTORS®’ Backup Contract
Addendum.
To fully
enjoy the time when multiple offers stream in for one of your listings, heed
the advice above and take the time to manage the selling process fairly and
efficiently for all concerned.